Graphic Design News

Graphic Design News

Graphic Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Pupstar

Pupstar is a brand identity created for a positioning technology company and its GPS pet tracker. The logo combines simple iconic shapes drawn from a paw, a dog face, a map pin and a navigation arrow. The mark links pets and positioning in one recognizable symbol. Fresh and bright colors give the identity a friendly and energetic tone. Business cards, flyers and other stationery are printed on textured matte recycled paper. The visual system is applied consistently across digital platforms, with the aim of helping owners avoid losing their pets.

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Meet Rebrand

Meet is a Korean barbecue restaurant targeting young people. Client’s assignment for Mengchao, Hao and Sijia is to create an art direction and visual identity to express the vivid brand image and promote the various meats. The shapes of meats on the grill naturally present geometries. This idea leads them to the milestone of the concept, connecting different meats, seafood and vegetables with specified geometries. Various shape combinations and patterns give the geometries a playful and hot final touch.

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Silk Royalty

The objective of the branding process is to place the brand in the high-end category by taking a look and a feel of adapting to the global trends in makeup and skin care. Elegant in its interior and exterior, offering clients a luxurious getaway to retreat to self care leaving renewed. Successfully communicating the experience to the consumers was embedded in the design process. Therefore, Alharir Salon has been developed, expressing femininity, visual elements, opulent colors and textures with attention to the fine details to add more confidence and comfort.

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Monk Font

Monk seeks a balance between the openness and legibility of humanist sans serifs and a more regularized character of the square sans serif. Although originally designed as a Latin typeface it was decided early on that it needed a wider dialogue to include an Arabic version. Both Latin and Arabic design us the same rationale and the idea of shared geometry. The strength of the parallel design process allows the two languages to have balanced harmony and grace. Both Arabic and Latin work seamlessly together having shared counters, stem thickness, and curved forms.

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Ten

The design is a campaign for Kingston University's Fashion show event. The photography for this campaign is done by creating 'X' marks by on a model's body which indicates the symbolism of clothes on one's body. 'X' also indicates the tenth anniversary of the fashion school of Kingston university. E-vite was sent to all the guests and posters and brochures were displayed in the Design Museum of London.

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Mountain Stone

Mountain Stone is the visual identity of an art exhibition on environmental protection. The identity is applied to a book that measures 210 by 14 by 190 millimeters and is printed on green paper. The book is bound by hand with an exposed spine and glue. The cover lettering follows the shapes of Taihu stone, a natural rock form. The image of Taihu stone reflected in water is used as a mirror of the relationship between people and nature. The design connects art and nature to raise public awareness of environmental protection.

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